Google Ads is an incredible resource for getting your business seen, but here’s what you don’t know. There are multiple automations that Google will opt your campaign into to “improve performance,” but these may not be aligned with your budget or goals.
Competitor targeting is an easy and direct way to ensure your ad appears when users are looking up the competition.
Can you set it and forget it when your digital ads are performing well? Let’s explore what indefinite optimization looks like.
Conversation ads are a great way to reach out to potential clients in a personal way that promotes engagement with your ad and website. What’s the best set up?
These tools are easy and free to use, essential to maximizing your budget, and helpful in learning more about trends and habits in your target audience.
