Have you noticed just how many digital platforms you’re using? You’ve got a website, social accounts, email accounts, third party management/tracking tools, analytics, and more. Sometimes you sit back and look at it all and wonder if this is all the right mix of tools. Are you getting the value you need from each piece and from the system as a whole?
A comprehensive digital audit will help answer questions on both levels: how valuable is each individual platform and how valuable all of it is as a reflection of your complete digital footprint.
It’s not much different from getting your car or home inspected. The biggest difference is that it’s intangible, and that’s what makes it all the more elusive.
With specialists in all digital platforms, our team tackles all the questions you have – and the ones you don’t even know to ask. What’s the result? A clear view of the future of your brand online. Perhaps it’s a big pivot, or perhaps it’s a process of doubling down on your wins and trimming wasted costs. Whichever it is, we’ll make the argument data-based and clear. There will be a clear guide to next steps, whether you want to tackle it on your own or outsource it to us or another firm.
After completing a comprehensive digital audit for an established eCommerce business, we made changes that led to these results: