Kate Izell Presents on the Role of Marketers in AI Marketing

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Our CEO Kate Izell recently spoke to a marketing class at UTC about how to carve their space in digital marketing with the present state of AI in marketing. She explains how the best way to prepare for a career in marketing is to understand the limitations of the technology we are using. Only then can we understand our value and our role in digital advertising.

About the author

Kate likes math and problem solving. Honestly, they get her through the day. She loves her wife, cats, and living in a cozy house outside Chattanooga, Tennessee.