Full-funnel digital marketing strategies fit for your healthcare organization
Hospital systems and independent physicians alike have been slow to adapt to the use of digital advertising solutions; this puts you at an advantage!
We cater campaign strategies to your unique purpose. Having worked with systems as large as Mass Gen Hospital and as small as a single physician provider office, we understand advertising in the healthcare space.
We also understand the need for proof of concept. We can easily run a set-term pilot program to help you get funding for future campaigns!
We met with a Chattanooga-based medical group to strategize the right mix of campaign types and platforms to achieve the client’s acquisition and cost-per-acquisition goals. Our team of analysts and PPC experts built out a robust, real-time dashboard for the client to use to monitor performance.
Several of our digital advertising specialists have been doing healthcare digital advertising since before Izell Marketing Group even existed! That means our team has had a unique view of watching healthcare adapt to the digital landscape.
This also means we have tried and tested many approaches to achieve all sorts of goals a healthcare organization or professional might be looking to accomplish. Just like medical professionals, we thrive when presented with a challenge.
Successful marketing online will require careful dissection of your needs and mapping those to specific campaign strategies.
There are many reasons to run ads online, and the following are the most common:
Our real-time dashboard will show you what’s happening in your ad accounts at all times!
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